The Yellowstone series has captivated audiences not just with its intense drama and stunning Montana landscapes, but also with its distinctive and iconic fashion choices. The characters’ outfits have become almost as famous as the show itself, embodying a rugged, Western style that is rooted in practicality yet rich with cultural and personal symbolism. Each outfit tells a story, whether it’s a reflection of the character’s personality, their role on the Dutton Ranch, or a nod to the rich heritage of the American West.
One of the most popular fashion trends to emerge from the series is the Yellowstone outfit. While rooted in Western wear, this look has been embraced by people from all walks of life for its combination of style, utility, and timeless appeal. In this deep dive into the Yellowstone outfit, we’ll explore its key elements, why it resonates with modern fashion trends, and how to capture the essence of this rugged style for everyday wear.
Key Elements of the Yellowstone Outfit
The Yellowstone wardrobe is built around a few key pieces that are staples in any Western or ranch-style outfit. These elements not only serve practical purposes but also give the characters their signature rugged and tough aesthetic. Let’s break down some of the essential components:
1. Western Jackets
A standout piece in the Yellowstone wardrobe is the Western jacket. Whether it’s John Dutton’s classic brown ranch jacket or Rip Wheeler’s iconic black bomber, these pieces are designed for durability and warmth, but also exude a rugged elegance. Typically made from high-quality leather, wool, or canvas, these jackets are built to withstand the harsh elements of ranch life, while still maintaining a polished look.
Jackets like the Yellowstone Rip Wheeler jacket or shearling-lined ranch coats have grown in popularity off-screen as well, with fans of the show gravitating towards their functional yet stylish design. The jackets often come in earthy tones like brown, tan, and black, reflecting the natural colors of the landscape.
2. Denim and Jeans
No Western-inspired outfit is complete without a solid pair of jeans. Denim is a staple in Yellowstone fashion, offering the toughness and flexibility required for life on a ranch. Characters like Kayce Dutton and Rip Wheeler are often seen in classic blue or black jeans, which are typically straight-legged and sturdy, offering both style and practicality.
A good pair of denim is versatile—whether you’re working outdoors or heading out for a casual evening, it’s a go-to choice that remains timeless. What makes denim special in the Yellowstone aesthetic is its simplicity; it’s not about trendy embellishments, but about a solid, well-made pair of jeans that can stand up to wear and tear.
3. Plaid Shirts and Flannel
Plaid and flannel shirts are another iconic part of the Yellowstone outfit. Whether it’s John Dutton’s understated button-downs or Kayce’s rugged flannels, these shirts offer a layer of comfort and warmth, perfect for ranch work or cold weather. They’re practical but also stylish, easily pairing with jeans or layered under jackets for a complete Western look.
The popularity of plaid and flannel shirts in Western wear is a nod to the working-class roots of ranchers and cowboys. These shirts are designed for heavy use but have a casual, approachable look that has become fashionable far beyond the American West.
4. Cowboy Boots
The quintessential Western accessory, cowboy boots are a must-have in any Yellowstone outfit. These boots aren’t just for show—they’re designed for riding, with pointed toes and durable leather construction that helps keep feet secure in stirrups. Characters like John Dutton and Rip Wheeler can often be seen wearing classic cowboy boots that have been broken in through years of hard work.
Cowboy boots have become a symbol of Western style, often worn even by those who’ve never set foot on a ranch. They add an authentic touch to any outfit and can be dressed up or down, depending on the occasion.
An often-overlooked accessory in Western fashion is the belt, specifically one with a large, decorative buckle. These belts are more than just functional—they’re a statement piece. Characters like Rip and Kayce often wear wide leather belts with oversized buckles, often featuring intricate designs or symbols.
The belt buckle is a key part of the Western aesthetic and adds a touch of personal flair to the otherwise practical and rugged clothing. For some, it’s a symbol of achievement or heritage, often featuring designs that reflect Western culture, ranching, or rodeo.
Character-Inspired Fashion from Yellowstone
Each character on Yellowstone has a distinct style that reflects their personality and role within the story. By examining a few of the main characters, we can get a deeper sense of how to adopt the Yellowstone outfit into everyday wear.
John Dutton’s Classic Rancher Look
John Dutton, portrayed by Kevin Costner, is the head of the Dutton family and the owner of the Yellowstone Dutton Ranch. His style is a reflection of his role as a traditional, hardworking rancher. His typical outfit consists of neutral-toned jackets, plaid shirts, denim jeans, and of course, a cowboy hat.
To capture John Dutton’s look, go for classic Western pieces in neutral, earthy colors. A rugged leather jacket or a wool-lined coat paired with a plaid button-down shirt and sturdy denim will give you that timeless rancher style. Top it off with a felt cowboy hat to complete the look.
Rip Wheeler’s Rugged, All-Black Ensemble
Rip Wheeler, played by Cole Hauser, is one of the most iconic characters on the show, known for his loyalty, toughness, and no-nonsense approach. His style is simple yet powerful, often favoring all-black ensembles that include a black leather jacket, black jeans, and a black cowboy hat.
To emulate Rip’s style, go for darker tones and a rugged leather jacket. Pair it with a fitted black T-shirt or button-down shirt, dark jeans, and black boots. Rip’s style is understated but sharp, making it perfect for those who prefer a more minimalist, edgy approach to Western wear.
Beth Dutton’s Bold and Feminine Twist
Beth Dutton, played by Kelly Reilly, brings a bold, fierce energy to the show, and her wardrobe reflects that. While she embraces Western elements, her outfits have a modern, feminine twist. She often wears structured jackets with fur trim, bold prints, and fitted silhouettes that highlight her confident personality.
To channel Beth’s look, opt for statement jackets in rich colors or with unique details like fur collars or embroidery. Pair these with form-fitting jeans or skirts and add bold accessories, like oversized sunglasses or statement jewelry, to give your Western outfit a fashion-forward edge.
The Yellowstone Outfit’s Impact on Fashion
The influence of the Yellowstone series has transcended the screen, sparking a resurgence in Western wear. The show’s emphasis on rugged, practical clothing has resonated with people seeking both style and function. Western fashion has long been part of American culture, but Yellowstone has made it mainstream again, with people from all over embracing the “rancher” look, even if they live far from the mountains of Montana.
Wearsego, for example, could easily integrate some of these Yellowstone-inspired styles into its collections, offering everything from rugged jackets to stylish accessories that combine practicality with a modern twist.